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Review recent policy updates, sorted newest first, with lightweight filters for quick review.
Total updates
704
Official websites use .gov | A .gov website belongs to an official government organization in the United States.
Summary
CPSC expanded lead content testing exemptions to include certain untreated/unfinished engineered wood products, but clarified firms remain liable for CPC certification and enforcement if end product exceeds 100 ppm lead.
Affects: Seller, Listing
Showing 201–220 of 704
Deducting points from your Account Health Rating (a metric that measures your performance against seller policies and targets) | Removing product listings
Summary
Enforcement action examples (Account Health Rating deduction, listing removal, access revocation, refunds) removed from Product Listing Policy. Enforcement details now consolidated in Seller Enforcement Policy reference.
Affects: Seller
Some products permitted for sale may not be eligible for Shop Tab visibility
Summary
Removed orphaned text from Shop Tab section. Duplicate guidance on eligibility and enforcement now consolidated into primary policy body. No new requirements.
Affects: Seller, Listing
Anchor product: The product that ties the variations together to a single product detail page
Summary
Removed brief definition section introducing "Anchor product," "Variations (SKUs)," and "Variation style" terminology. These terms are now defined inline within the comprehensive "Product Variations" section of the revised policy.
Affects: Seller, Listing
Manufacturer-created multipacks are permissible for sale. Manufacturer multipacks are multiple units of the same product that are packaged together by the manufacturer and have a single, unique GTIN that corresponds to the multipack. | Do not create multiple l
Summary
Bundles and Multipacks section removed from Product Listing Policy. Rules prohibiting seller-created bundles and requiring single listings per product now integrated into updated policy narrative with enforcement language.
Affects: Seller, Listing
For fashion items (apparel, bras, shoes), provide full sizing information. | For non-fashion items, include dimensions like length, width, height, or volume.
Sellers may upload up to 9 square images. One must be selected as the main product image.The main image must show the front physical view of the product.Additional images must show the front, back, sides, and other details, including accessories.Photos may als
Summary
Section on product image and video requirements removed from standalone "Listing and Image Requirements" page. Same requirements now integrated into consolidated "Product Listing Policy" under "Images and Videos" subsection with identical technical and content standards.
Affects: Seller, Listing, Video
Improve product visibility and discoverability | Maintain trust and listing integrity
Summary
Product Category section removed from standalone section; category requirements now embedded within broader Product Listing Policy as a subsection with identical compliance obligations.
Affects: Seller, Listing
For products that contain ingredients, sellers must clearly disclose complete and accurate ingredient information in the product listing.This includes, but is not limited to, listing ingredients from highest to lowest by weight, with the ingredient used in the
Summary
Removed "Ingredients" section formatting rules (bullet capitalization, size/unit notation, age-range numerals, source nation, company-info exclusions). Requirement to disclose ingredient info by weight retained in updated policy under "Product Description" section.
Affects: Seller, Listing
Clearly describe the major product features, characteristics and what the product can be used for. | Product listings should accurately represent the product’s color. Sellers may disclose that slight color differences may occur due to lighting or display setti
Summary
Product description requirements moved and restructured into expanded policy document. Same standards apply: 30+ words, clear features, accurate color representation, no seller info. Change is organizational only—no new requirements added.
Affects: Seller, Listing
The product type | Titles must include only the essential information required for item identification, avoid using any unnecessary details.
Summary
Product Title section requirements removed from standalone section. All title rules (capitalization, measurements, multi-pack notation, exclusions) now consolidated into expanded Product Listing Policy document with identical requirements restated.
Affects: Seller, Listing
Do not use special characters, numbers or alternate typefaces to substitute letters anywhere in the listing (for example, N!KE or Дpple) | Do not include subjective comments like "Best Seller" or "Trending Item" in your listings.
Summary
Four specific listing prohibitions (special characters/numbers/typeface substitution, subjective comments, marketing material/promotions, misleading claims) were removed from a standalone section. The same rules now appear consolidated within the main "Product Detail Page Requirements" section of the updated policy.
Affects: Seller, Listing
Choking hazard warning labels | For more information, see the California Proposition 65 Requirements and Choking Hazard Warning Label Requirements pages
Summary
Section on formatting standards (grammar, punctuation, numerals, redirection warnings) removed from dedicated subsection. Requirements remain substantively unchanged in reorganized policy structure dated 06/15/2026.
Affects: Seller, Listing
Sellers are strictly prohibited from creating, publishing, listing, or disseminating content or products related to young people's safety. This includes content or products that contain or allude to Child Sexual Abuse Materials (CSAM), grooming, sextortion, se
Summary
Prohibited product listing behaviors removed from old policy snapshot and consolidated into expanded new policy document with detailed product detail page requirements, technical image/video standards, and formatting guidelines. No new prohibitions added.
Affects: Seller, Listing, Video
Key Points:Sellers must create product listings that are clear, truthful, and follow all TikTok Shop policies, including legal requirements and standards for quality, formatting, and presentation.TikTok Shop prohibits deceptive, harmful, or misleading behavior
Summary
Policy expanded from 4 key points to comprehensive 2,500-word manual. New explicit prohibitions added: targeting minors, political advertising, modifying orders, repurposing listings, duplicate listings, origin misrepresentation, disparaging comparisons, unproven claims, IP violations, and platform badge misuse.
Affects: Seller, Listing, Video
Sensational, Shocking, or Disturbing Content | Unoriginal, Low-quality, and Irrelevant Content
Summary
New explicit prohibition on "Sensational, Shocking, or Disturbing Content" with detailed subcategories: nudity, graphic violence, gore, and mutilated remains. Creators must remove content depicting these elements.
Affects: Creator, Video
Assigning violation points | Restricting commission earnings
Summary
Enforcement Actions and Appeals section added as new page section header, listing five enforcement types (violation points, content removal, feature restriction, commission restriction, account removal). No new enforcement actions introduced—all existed in policy narrative.
Affects: Creator, Seller
Phrases or implications that claim to cure, diagnose, correct, regulate, or modify a physiological function | It must not mislead customers about its characteristics, effects, or properties.
Summary
New prohibition on disease-treatment/prevention claims for cosmetics and medicinal property claims for food. Creators cannot claim products cure, diagnose, regulate physiological function, or have pharmacological/metabolic effects.
Affects: Creator, Seller, Listing, Video
Overt claims that a promoted product will cause weight loss | Claims that a product can cure, treat, or prevent obesity
Summary
TikTok Shop added weight management content prohibitions: explicit weight loss claims, GLP-1 mimicry claims, before/after results, testimonials, obesity treatment claims, and unhealthy body image promotion.
Affects: Creator, Seller, Listing, Video
The product shown in the video was not mentioned on the landing page | The product was not explicitly or completely shown in the creator's content
Summary
New enforcement rule prohibits product promotion when: video product not mentioned on landing page, product incompletely shown, video product mismatches landing page product, or landing page shows 404 error.
Affects: Creator, Listing, Video
