Summary
Removal of detailed requirements for permitted virtual goods affects how sellers fulfill their offerings. Key categories like software, games, and subscriptions now lack clarity and delivery requirements, creating potential compliance risk.
Why it matters
Sellers now face uncertainty regarding delivery methods for virtual goods, increasing the risk of compliance violations. This change may lead to improper listings and potential enforcement actions if sellers misunderstand the requirements.
Recommended action
Review current virtual goods offerings and ensure compliance with existing delivery methods. Consider reaching out to support for clarification on permitted practices.
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Software and Applications Downloadable or activatable software programs, including licensed applications and productivity tools. Products must be delivered via digital license key, activation code, or secure download.
Downloadable or activatable software programs, including licensed applications and productivity tools.
Products must be delivered via digital license key, activation code, or secure download.
Digital Games Full digital versions of standalone video games purchased once and owned by the buyer. Products must be delivered as a redemption code.
Full digital versions of standalone video games purchased once and owned by the buyer.
Products must be delivered as a redemption code.
In-Game Content Add-ons or enhancements that require a base game to function, including expansion packs, downloadable content (DLC), in-game items, or digital units. Products must be delivered via redemption code or account-based transfer and must not function independently from the base game.
Add-ons or enhancements that require a base game to function, including expansion packs, downloadable content (DLC), in-game items, or digital units.
Products must be delivered via redemption code or account-based transfer and must not function independently from the base game.
Game Subscriptions & Memberships Prepaid digital entitlements that grant access to a platform’s games or perks for a defined period. Subscriptions must be prepaid. Recurring auto-billing subscriptions are not permitted. Products must be delivered digitally.
Prepaid digital entitlements that grant access to a platform’s games or perks for a defined period.
Subscriptions must be prepaid. Recurring auto-billing subscriptions are not permitted. Products must be delivered digitally.
Affects: Seller, Listing
Other Digital Subscriptions & Memberships Prepaid access to cloud-based tools or digital services for a defined period. Subscriptions must be prepaid. Recurring auto-billing subscriptions are not permitted. Products must be delivered digitally.
Prepaid access to cloud-based tools or digital services for a defined period.
Virtual Gift Cards Digital stored-value cards for approved platforms or services, including gaming platforms, retail or marketplace services, app stores, entertainment services, or lifestyle services. Gift cards must be delivered electronically.
Digital stored-value cards for approved platforms or services, including gaming platforms, retail or marketplace services, app stores, entertainment services, or lifestyle services.
Gift cards must be delivered electronically.
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