Summary
Detected wording changed in this section; review the saved diff for exact added and removed rule text.
Why it matters
Sellers and creators must align content with updated guidelines to avoid compliance issues. Non-compliance could lead to penalties or enforcement actions, impacting their ability to promote products effectively.
Recommended action
Compare old and new section text, then update internal guidance only if the changed lines introduce a clear new requirement.
3. Avoid high-risk weight-loss and muscle-gain promises and violating examples
Unrealistic promises like "Lose weight fast!" or "Rapid fat loss".
Statements such as "This tea can help you prevent obesity".
Claims that a product guarantees weight loss or muscle gain within a specific timeframe, such as "Guaranteed weight loss in X days" or "gain 20 lbs of muscle fast".
Content that implies weight loss or muscle gain by showing before-and-after photos tied to a product.
Personal stories that explicitly credit a specific product with rapid or extreme weight loss or muscle gain.
What you can do
Use general, low-risk weight management language for adult audiences. Content about healthy routines, balanced lifestyles, or general weight management can be acceptable when it is aimed at adults and stays low-risk.
Use general wellness wording. You may describe energy, digestion, balanced lifestyle support, or feeling less sluggish when those statements fit the product and do not overpromise results.
Keep claims broad and realistic. Focus on how a product fits into a healthy routine instead of promising visible body changes or a guaranteed outcome.
Review older listings, videos, and creator scripts. Remove any language or visuals that no longer fit the updated rules, especially content that promises fast results or shows body transformation c
Deliver rapid, guaranteed, or extreme weight loss or muscle gain.
3. Avoid high-risk weight-loss and muscle-gain promises and violating examples
Unrealistic promises like "Lose weight fast!" or "Rapid fat loss".
Statements such as "This tea can help you prevent obesity".
Claims that a product guarantees weight loss or muscle gain within a specific timeframe, such as "Guaranteed weight loss in X days" or "gain 20 lbs of muscle fast".
Content that implies weight loss or muscle gain by showing before-and-after photos tied to a product.
Personal stories that explicitly credit a specific product with rapid or
Affects: Creator, Seller, Listing, Video
Cause or speed up weight loss.
Produces visible slimming results in a set number of days.
Is "clinically approved" or prescription-level for weight loss.
Provides weight-loss results shown through before-and-after imagery.
Weight loss aid, lose weight, rapid weight loss, quick weight loss.
Fat burner, fat loss, melt fat, burn fat, fat reduction.
