Summary
Smoke alarms, carbon monoxide detectors, certain fire extinguishers, and specific personal flotation devices are now prohibited products. This alters listing requirements for TikTok Shop sellers.
Why it matters
Sellers must immediately adjust their listings to comply with these prohibitions, or risk enforcement actions from TikTok, including product removal and account penalties.
Recommended action
Review all product listings for compliance with the newly prohibited items and remove those that violate the updated policy.
Smoke alarms and carbon monoxide detectors
Robotic, autonomous, or mobile devices that are marketed or intended to act as a home's primary way of detecting smoke or carbon monoxide or as a replacement for a standalone smoke alarm or carbon monoxide alarm. This includes devices that claim to detect fire, smoke, or gas and alert occupants on their own, without a separate certified alarm installed.
Wearable personal flotation devices (PFDs) as defined by USCG or Transport Canada at Performance Level 50, 70, 100, or 150, including devices carrying valid legacy Type I, II, or III approvals.
This policy does not prohibit recreational flotation and swim aids that do not carry a USCG or Transport Canada approval or Performance Level, such as swim-training vests, inflatable snorkeling vests, flotation belts, and arm flotation devices.
These products must not be marketed as approved PFDs, lifesaving or rescue devices, or substitutes for legally required boating-safety equipment.
Listings must clearly disclose that the product is not USCG or Transport Canada approved.
This policy does not prohibit recreational flotation and swim aids that do not carry a USCG or Transport Canada approval or Performance Level, such as swim-training vests, inflatable snorkeling vests, flotation belts, and arm flotation devices. These products must not be marketed as approved PFDs, lifesaving or rescue devices, or substitutes for legally required boating-safety equipment. Listings must clearly disclose that the product is not USCG or Transport Canada approved.
Fire extinguishers, including but not limited to those using chemical, water, or carbon dioxide agents.
No content was removed in this update.
Affects: Seller, Listing