Summary
TikTok Shop added two new enforcement actions for electronic products violations: account access revocation and customer refunds. Category qualification rejection and account health deductions remain.
Why it matters
Sellers now face account suspension and mandatory refunds for FCC/compliance violations. Access revocation stops all sales without warning. Refunds create financial exposure. High enforcement stakes demand immediate compliance review for all electronics listed.
Recommended action
Audit all active electronics listings for FCC ID validity, category accuracy, and compliance certification within 7 days. Verify product descriptions don't use prohibited terms ("toy," "RC device," "quadcopter"). Document certifications for appeal readiness.
Rejecting category qualification application
Deducting points from the seller’s Account Health Rating (a performance metric on Seller Center)
Rejecting category qualification application
Deducting points from the seller’s Account Health Rating (a performance metric on Seller Center)
Affects: Seller, Listing