Summary
Policy section restructured and expanded with new guidance on authentic content, disclaimers, and best practices. Core prohibitions (tretinoin, cannabis, filters, graphic procedures) remain unchanged; enforcement rules unchanged.
Why it matters
Creators should review updated presentation to understand how existing restrictions now integrate with positive guidance on claims accuracy, product visibility, and personal experience disclosures. No new enforcement risk, but improved clarity on compliance expectations.
Recommended action
Creators should audit posted beauty content against the reorganized guidance, especially regarding beauty filter use, product visibility, and claim-to-listing consistency. No immediate re-upload required if prior content met old requirements.
No new content was added in this update.
A creator uses a beauty filter for fuller lips: "This is the result of using our lip oil. Some say it works like magic."
A creator duets a video with a beauty filter: "This serum absorbs 1000x its weight in water to plump up your skin."
Affects: Creator, Video
