Summary
TikTok now allows cosmetic clinic ads (fillers, microdermabrasion) if registrants comply with local laws, obtain regional certifications, and restrict to 18+. Previously, invasive cosmetic procedures were explicitly prohibited.
Why it matters
This materially relaxes a prior absolute ban on invasive cosmetic ads. Cosmetic clinics and beauty sellers can now advertise services under compliance conditions, but must immediately verify local registration and implement age-gating or face removal.
Recommended action
If selling cosmetic clinic services: verify local regulatory registration/certifications, confirm age-restriction enforcement on all ads, audit existing ads for 18+ targeting. If advertising fillers/microdermabrasion, ensure compliance proof is ready before posting.
May be allowed if the following requirements are met:- Comply with local laws and regulations- Certifications from appropriate local regional regulating authorities may be required- The ad must be restricted to users aged 18 years or older Examples of what may be allowed:- Fillers- Microdermabrasion services
- Certifications appropriate local regulating
Affects: Creator, Seller, Listing, Video
- The ad must be restricted to users aged 18 years or older
- Medical devices that generate results requiring professional interpretation to be meaningful (e.g. hormone panel tests)
May be allowed if the following requirements are met:- Comply with local laws and regulations- Certifications from appropriate local regional regulating authorities may be required- The ad must be restricted to users aged 18 years or older Examples of what may be allowed:- Fillers- Microdermabrasion services
- Certifications from appropriate local regional regulating authorities may be required
- The ad must be restricted to users aged 18 years or older
May be allowed if the following requirements are met:- Comply with local laws and regulations- Certifications from appropriate local regional regulating authorities may be required- The ad must be restricted to users aged 18 years or older Examples of what may be allowed:- Fillers- Microdermabrasion services
May be allowed if the following requirements are met:- Comply with local laws and regulations- Certifications from appropriate local regional regulating authorities may be required- The ad must be restricted to users aged 18 years or older Examples of what may be allowed:- Fillers- Microdermabrasion services
- Invasive cosmetic procedures such as rhinoplasty, face or lip fillers, and microdermabrasion
