Summary
Dating app ad geo-restrictions reduced from 14 markets to 9. Removed: Algeria, Bangladesh, Egypt, Pakistan, Turkey. Ads now permitted in these five markets subject to existing 18+ audience and TikTok rep approval requirements.
Why it matters
Dating app advertisers previously blocked in Algeria, Bangladesh, Egypt, Pakistan, Turkey can now run ads in those markets. Sellers/affiliates must verify they meet 18+ audience restrictions and obtain TikTok sales rep approval in newly-open markets to avoid policy violations.
Recommended action
Dating app advertisers should review TikTok's geo-restriction list quarterly. If targeting newly-eligible markets (Algeria, Bangladesh, Egypt, Pakistan, Turkey), confirm 18+ targeting and engage TikTok sales rep for explicit permission before launching campaigns.
*Dating app ads are not allowed in the following markets: Bahrain, Iraq, Jordan, Kuwait, Lebanon, Morocco, Oman, Qatar, Saudi Arabia
*Dating app ads are not allowed in the following markets: Bahrain, Iraq, Jordan, Kuwait, Lebanon, Morocco, Oman, Qatar, Saudi Arabia
Affects: Seller