Summary
Restructured "Speak Up and Interact" section with no new substantive requirements. Clarified existing guidance on viewer engagement, honesty, and welcoming tone—all previously documented in old policy context.
Why it matters
The underlying rules remain unchanged: real-time verbal/sign language, transparency in product promotion, and appropriate demeanor were already required. This is presentation-only reorganization of existing obligations with no new enforcement consequences or behavioral changes.
Recommended action
No immediate action required. Review the restructured section for clarity but note that compliance obligations have not shifted. Existing live-streaming and video practices remain subject to the same standards.
Engage directly with your viewers using real-time verbal or sign language communication and demeanor that is appropriate for all users. Here are some examples of what you can do to present your information in a well-organized manner: Greet your viewers. Introduce the product and highlight its key features. Discuss viewer comments to foster a sense of community and engagement.
Greet your viewers.
Introduce the product and highlight its key features.
Discuss viewer comments to foster a sense of community and engagement.
Be honest, transparent, and genuine when you promote and interact with the products.
Create a welcoming environment through your voice, tone, background, and interactions with other people on screen.
No content was removed in this update.
Affects: Creator, Seller, Video
