Summary
Email sender domain must match brand rights holder; authorization email body must include all required terms. New substantive documentation requirements for brand authorization submissions.
Why it matters
Sellers submitting trademark authorization via email now face stricter validation rules. Non-compliance blocks authorization approval, preventing trademark product listings. Sellers must control sending email domain and ensure complete authorization terms in each submission.
Recommended action
Audit all pending brand authorization submissions; verify sender email domain matches brand entity and authorization email body contains all required terms per TikTok guidance. Resubmit non-compliant requests within 30 days.
The sender's email domain must match the brand rights holder.
The email body must include all required authorization terms.
No content was removed in this update.
Affects: Seller, Listing