Summary
Prohibited seller communication rules on minor exploitation, grooming, CSAM, and harassment restructured and clarified. No new enforcement actions or requirements introduced.
Why it matters
Sellers should understand existing prohibitions on child exploitation and harassment. Restructuring aids clarity but does not change the substantive rules sellers must already follow in TikTok Shop Chat.
Recommended action
Review the restated minor exploitation and harassment sections to ensure messaging practices comply with existing prohibitions on CSAM, grooming, and bullying.
Sellers are prohibited from sending messages that contain or suggest Child Sexual Abuse Materials (CSAM), grooming, sextortion, sexual solicitation, or pedophilia. Sellers must also not send messages depicting physical or psychological abuse of minors. Sellers must not promote or redistribute any content that contains or suggests CSAM, sextortion, grooming, or similar.
Harassment, Bullying, and Hateful Behavior
Tik Tok Shop strictly prohibits any harassment, slander, bullying, or hateful behavior.
No content was removed in this update.
Affects: Seller