Summary
Charitable Claims section restructured with clarifying language. Rule unchanged: creators cannot claim earnings will be donated to charities or state purchases support fundraising outside platform tools.
Why it matters
Reframing emphasizes TikTok cannot verify charitable claims, strengthening enforcement rationale. Creators promoting charity-linked sales face removal. Change clarifies intent but does not alter prohibited behaviors.
Recommended action
Review all LIVE and video content promoting charity donations. Ensure claims comply with existing prohibition. No new deadline; align content with clarified policy language.
No new content was added in this update.
Claims that earnings from product sales, commissions, or other revenue will be donated, shared, or directed to a charitable cause. This includes fundraisers, charities, non-profit organizations, non-governmental organizations (NGOs), individuals, or any similar cause.
Statements that purchases will contribute to any fundraising effort outside platform-approved fundraising tools.
Affects: Creator, Video
