Summary
New prohibition: creators cannot include links, phone numbers, social media handles, email addresses, QR codes, or any redirects to external platforms or fundraisers in TikTok Shop content (videos, LIVEs, descriptions).
Why it matters
Creators and affiliates promoting products now face content removal and enforcement if they direct traffic outside TikTok Shop. This blocks affiliate links, external sales channels, and off-platform fundraising—directly impacting monetization and audience reach.
Recommended action
Audit all live TikTok Shop content, videos, and descriptions. Remove external links, contact info, QR codes, and redirects. Verify all affiliate and LIVE promotional content complies within 7 days to avoid removal or account restrictions.
Any other information that directs users to an external platform or website
No content was removed in this update.
Affects: Creator, Video